Implements

After investigating the BoP and identifying potential routes to market, findings and recommendations need to be tested in real life conditions.

Is the approach financially viable? Can challenges and obstacles be transformed into opportunities? By designing, planning and managing pilot studies, Reciprocity can assist you in stress-testing assumptions and fine-tuning experimental models.

The point of running pilot projects is not necessarily to get everything right at the first go, but rather to gather learnings and break down entrenched patterns of thinking within an organisation.